Listen "Uncover the Mistakes Retailers make with Customer Data | 🎙️ Jermina Menon, Knowetic.in"
Episode Synopsis
The fifth episode features Jermina Menon, Founder, Knowetic.in. An entrepreneur with 25 years of experience in retail and FMCG Marketing. Her strengths are business strategy, brand marketing & digital strategy. With Knowetic.in, she helps SME entrepreneurs re-engineer their business for efficiency & offer strategic marketing solutions that deliver ROI. The 30-minute conversation flows around the importance of ‘relevant data’ in customer loyalty, how to get Leadership aligned around data, and bringing Qualitative information from Quantified Data!
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.