Macy's Amazon Ad Network Partnership | Fast Five Shorts

Retail Fast Five
08/09/2025 3 min Temporada 6 Episodio 137
Macy's Amazon Ad Network Partnership | Fast Five Shorts

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Episode Synopsis

Sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso. Macy's becomes the first major retailer to partner with Amazon's retail ad service, allowing advertisers to buy sponsored product ads through Amazon's platform. Chris and Anne analyze whether this short-term revenue grab compromises Macy's long-term independence.For the full #fastfive episode head here: https://youtu.be/838xKELS_nI #retailnews #retailtech #macys #amazon #retailmedia #ecommerce #retailinnovation #omnichannel #customerexperience #retailtrends #aiinretail #ads #revenue

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