So many entrepreneurs focus on cutting costs when they should be focused on growing revenue.  Paul and Ed have strong opinions on where you should be focused.Paul lays out the game plan on why you need both traction and distribution.  Traction is your intellectual property, your secret sauce.  Once you have that figured out, distribution is what keeps people from eating your lunch.Diversification.  You need it, but most people think about it wrong.There's a big difference between recruiting and hiring. If you're just doing the latter, you won't succeed.  Shoot us your questions for a future show.  E-mail us at [email protected].  Find Paul @paulsingh and Ed @pizzainmotion on Twitter. 

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