Today we're talking about Paul's 3 rules for the invisible game of life. We also end up going down a rabbit hole about technology used in the service industry.  Paul just can't figure out how such a massive industry can rely on so much inadequate technology.Transactions matter.  Period.   Paul is brewing up a tool you can use to track transaction growth.Our final rabbit hole this week is the airline industry and why airlines don't spend more time trying to poach each other's customers.  Oh, and we talk about dwell time.  Riveting stuff. 

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