Listen "Joe Guszkowski on Cutting Through AI Hype and Finding Real Value for Restaurants"
Episode Synopsis
In this episode of the Restaurant AI Podcast, Matt Wampler, Co-Founder and CEO of ClearCOGS, sits down with Joe Guszkowski, Senior Editor at Restaurant Business. With years of experience reporting on the industry’s biggest shifts, Joe offers a journalist’s perspective on how artificial intelligence is reshaping restaurants—from the back office to the front of house.
He unpacks where AI is making a real difference today, the challenges operators face in separating hype from practical value, and why thoughtful adoption will be key to long-term success. Joe also discusses the human side of AI: how technology can enhance creativity, empower teams, and allow restaurants to better tell their own stories in a crowded marketplace.
This conversation is both a reality check and a roadmap—showing how operators, technologists, and storytellers can work together to ensure AI strengthens the restaurant experience rather than diluting it.
Episode Links:
Read Joe’s reporting at Restaurant Business: https://www.restaurantbusinessonline.com/
Connect with Joe on LinkedIn: https://www.linkedin.com/in/joe-guszkowski-a3512a49
Connect with Matt on LinkedIn: https://www.linkedin.com/in/matthewjwampler
Visit ClearCOGS: https://www.clearcogs.com
00:00 Intro
01:30 Restaurant Business' new podcast series on AI
05:00 The people behind the technology
07:00 Democratizing AI
13:41 Restaurant technology is fashion
16:07 AI technology is iterative
20:45 The AI drive-thru
24:40 Restaurant technology moves too slow
30:40 Predictive analytics
33:38 Embracing AI technology in restaurants
37:33 How AI gets implemented
42:00 The benefits of AI to restaurant owners
48:18 Creating a more sustainable industry
51:08 Franchisor benefits from higher prices
53:00 The next 5-10 years
57:38 AI capabilities
1:00:40 Restaurant reporting
1:02:51 The business of restaurants
1:06:11 Outro
He unpacks where AI is making a real difference today, the challenges operators face in separating hype from practical value, and why thoughtful adoption will be key to long-term success. Joe also discusses the human side of AI: how technology can enhance creativity, empower teams, and allow restaurants to better tell their own stories in a crowded marketplace.
This conversation is both a reality check and a roadmap—showing how operators, technologists, and storytellers can work together to ensure AI strengthens the restaurant experience rather than diluting it.
Episode Links:
Read Joe’s reporting at Restaurant Business: https://www.restaurantbusinessonline.com/
Connect with Joe on LinkedIn: https://www.linkedin.com/in/joe-guszkowski-a3512a49
Connect with Matt on LinkedIn: https://www.linkedin.com/in/matthewjwampler
Visit ClearCOGS: https://www.clearcogs.com
00:00 Intro
01:30 Restaurant Business' new podcast series on AI
05:00 The people behind the technology
07:00 Democratizing AI
13:41 Restaurant technology is fashion
16:07 AI technology is iterative
20:45 The AI drive-thru
24:40 Restaurant technology moves too slow
30:40 Predictive analytics
33:38 Embracing AI technology in restaurants
37:33 How AI gets implemented
42:00 The benefits of AI to restaurant owners
48:18 Creating a more sustainable industry
51:08 Franchisor benefits from higher prices
53:00 The next 5-10 years
57:38 AI capabilities
1:00:40 Restaurant reporting
1:02:51 The business of restaurants
1:06:11 Outro
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