Joe Guszkowski on Cutting Through AI Hype and Finding Real Value for Restaurants

23/09/2025 1h 6min
Joe Guszkowski on Cutting Through AI Hype and Finding Real Value for Restaurants

Listen "Joe Guszkowski on Cutting Through AI Hype and Finding Real Value for Restaurants"

Episode Synopsis

In this episode of the Restaurant AI Podcast, Matt Wampler, Co-Founder and CEO of ClearCOGS, sits down with Joe Guszkowski, Senior Editor at Restaurant Business. With years of experience reporting on the industry’s biggest shifts, Joe offers a journalist’s perspective on how artificial intelligence is reshaping restaurants—from the back office to the front of house.

He unpacks where AI is making a real difference today, the challenges operators face in separating hype from practical value, and why thoughtful adoption will be key to long-term success. Joe also discusses the human side of AI: how technology can enhance creativity, empower teams, and allow restaurants to better tell their own stories in a crowded marketplace.

This conversation is both a reality check and a roadmap—showing how operators, technologists, and storytellers can work together to ensure AI strengthens the restaurant experience rather than diluting it.



Episode Links:


Read Joe’s reporting at Restaurant Business: https://www.restaurantbusinessonline.com/

Connect with Joe on LinkedIn: https://www.linkedin.com/in/joe-guszkowski-a3512a49

Connect with Matt on LinkedIn: https://www.linkedin.com/in/matthewjwampler

Visit ClearCOGS: https://www.clearcogs.com


00:00 Intro

01:30 Restaurant Business' new podcast series on AI

05:00 The people behind the technology

07:00 Democratizing AI

13:41 Restaurant technology is fashion

16:07 AI technology is iterative

20:45 The AI drive-thru

24:40 Restaurant technology moves too slow

30:40 Predictive analytics

33:38 Embracing AI technology in restaurants

37:33 How AI gets implemented

42:00 The benefits of AI to restaurant owners

48:18 Creating a more sustainable industry

51:08 Franchisor benefits from higher prices

53:00 The next 5-10 years

57:38 AI capabilities

1:00:40 Restaurant reporting

1:02:51 The business of restaurants

1:06:11 Outro

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