#409: I’m Not Sure I Want to Dump Money Into That

15/03/2021 31 min
#409: I’m Not Sure I Want to Dump Money Into That

Listen "#409: I’m Not Sure I Want to Dump Money Into That"

Episode Synopsis

Today we talk about the imminent demise of the iOS Identifier for Advertisers (or “IDFA”), and how we expect to be affected by this change scheduled to be introduced in iOS 14.5. Joe shares how the project he’s contracting to is adapting to the change, and Charles talks about how this change is affecting his advertising plans in 2021.
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