Lead Magnets That Don’t Suck: 15–40% Opt-Ins Without Chasing” Tired of giving away the same recycled lead magnets that don’t convert?In this episode, Keith exposes the outdated freebies agents are still clinging to (looking at you, “Ultimate Home Buying Guide”) — and breaks down 7 lead magnets that are actually pulling 15–40% opt-ins right now.You’ll get the why, the how, and the exact structure of each one — from quizzes to micro-videos to swipe files that build trust before the first call.Whether you’re a mortgage pro, real estate agent, or referral-focused entrepreneur… this is your wake-up call.Spoiler: PDFs are dead. Here's what’s working now.

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