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Listen "63: Does market influence work better through intimacy or authority?"
Episode Synopsis
In this live episode of "Reel Talk: The Customer Insights Show," we discuss how to influence customers.
To discuss that topic, Jennifer Vogel is joined by Emmanuel Probst, senior vice president - brand health tracking, at Ipsos.
We discuss:
Why is consumer influence so important?
How do you influence through intimacy or authority?
The importance of customer conversations
And more...
Catch previous episodes: https://site.voxpopme.com/reel-talk-market-research-podcast/
"Reel Talk" is presented to you by Voxpopme, the leader in video surveys. Learn more about how you can use video surveys in your market research here: http://site.voxpopme.com.
To discuss that topic, Jennifer Vogel is joined by Emmanuel Probst, senior vice president - brand health tracking, at Ipsos.
We discuss:
Why is consumer influence so important?
How do you influence through intimacy or authority?
The importance of customer conversations
And more...
Catch previous episodes: https://site.voxpopme.com/reel-talk-market-research-podcast/
"Reel Talk" is presented to you by Voxpopme, the leader in video surveys. Learn more about how you can use video surveys in your market research here: http://site.voxpopme.com.
More episodes of the podcast Reel Talk: The Customer Insights Show
124: Why a Connected Insights Team Can Propel Your Business to Success - a chat with Ryan Jenkins
08/05/2023
121: The Power of Empathy: Why Researchers Must Embrace it! A chat with Reggie Murphy of Zendesk
28/04/2023
118: Building a market research team to drive customer loyalty - a chat with Greg Ambrose
05/04/2023
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