Why is "Pharma" a Dirty Word and What Can Be Done About It?

Real World Leadership
30/05/2023 8 min
Why is "Pharma" a Dirty Word and What Can Be Done About It?

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Episode Synopsis

From hero to zero - how quickly public opinion can change -- especially on the companies that saved millions of lives with Covid vaccines. Kate Cronin, Chief Brand Officer for Moderna and Paul Hastings, Board Chair of BIO, share insights on reputation management that are universally relevant to organizations in the public eye.

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