EP 086: The Realtor's AI Playbook for Pricing and Marketing

20/08/2025 24 min
EP 086: The Realtor's AI Playbook for Pricing and Marketing

Listen "EP 086: The Realtor's AI Playbook for Pricing and Marketing"

Episode Synopsis

How does a top-producing agent price homes more accurately and market them faster, with less effort? In this episode, I sit down with Chuck Bachteler of Berkshire Hathaway HomeServices Florida Properties Group to break down his real-world AI workflow. From ChatGPT-powered pricing strategies using RPR data to create polished listing content in minutes, Chuck shares how he systematized property pricing with a 7-step AI prompting process. Whether you're new to AI or ready to sharpen your edge, you'll walk away with tactical tips and tools you can apply immediately to your own business. Resources: Chuck's 7-prompt pricing formula - https://docs.google.com/document/d/1e8LkbNDmAUmEf5_fqw7OXRc09yY5fRIMcdh-7LcHUlU/edit?usp=sharing  Guest: Chuck Bachteler Website: https://www.sandandkey.com/  Instagram: https://www.instagram.com/chuckbachteler_realtor/#   Linkedin: https://www.linkedin.com/in/chuck-b-0b88499/ Facebook: https://www.facebook.com/ChuckYourRealtor/   Host: Rajeev Sajja Rajeev Sajja on Facebook Rajeev Sajja on Instagram Rajeev Sajja on LinkedIn Rajeev Sajja on YouTube   Resources:  Agent to AIgent book on Amazon - https://a.co/d/0YxMd2Y Real Estate AI Flash Podcast Site AI Playbook Join the Instagram Real Estate AI Insiders Channel Join the Real Estate AI Academy waitlist Subscribe to the Real Estate AI Flash Newsletter

More episodes of the podcast Real Estate AI Flash