In this episode we re-visit an earlier theme explored in this series. The theme of mesurement and metrics. The question of how to measure awareness, behaviour or culture is something we consistently come across here at Re-thinking the Human Factor when exploring opportunities to work with clients. There's an palpable feeling, across industry chatter, that there's a real lack of maturity when it comes to how we demonstrate the effectiveness of our effrots to influence employee awareness, behaviour and culture. However, there is hope. In this episode I talk with Bernie Smith. Bernie has a focus on KPI's, not just your standard range but also he brings ideas about how you might create new metrics as well. We discuss his view on the development of metrics and how metrics can help not just measure performance but ultimately influence behaviour and shape culture.

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