In this episode of Radio Influencers, host Andy Meadows discusses the importance of podcasting for radio professionals, emphasizing the need for on-air talent to adapt their skills to fit podcasting. He explores the exact costs associated with starting a podcast, the essential equipment needed, and the time commitment required for production. Meadows also addresses the potential for podcast advertising revenue growth and the importance of leveraging existing radio resources to enhance podcast visibility and monetization. You can also watch the full episode here.

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