Welcome to Pocket-Sized Podcasting, brought to you by Alitu: The Podcast Maker. And on this episode, we’re talking about leaving a card in a book. Books might be very old, and podcasts very new, but both have a lot in common. They’re created with a target audience in mind. So why not promote your podcast in books that share your overarching theme or topic? The starting point here is to order a batch of business cards that promote your podcast. Then, visit any local bookshops and libraries to find books you think your target audience might be interested in. Obviously, it’s unlikely the owners of any establishment would be happy with this. So, you do so entirely at your own discretion. You know, deep down, that you’re helping their customers to find more great content. But they probably won’t share your enthusiasm. Thanks for listening to Pocket-Sized Podcasting. And remember, you can leave feedback for us quickly and easily over at [thepodcasthost.com/psp](http://thepodcasthost.com/psp)

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