Ghosting has become the norm and "I'll be there" often translates to "unless something better comes up," one trait still sets people apart: reliability. In this episode of Quest for Success, Dr. Jerry Cunningham, psychologist, leadership coach, and best-selling author of the Quest for Success series, discusses why your word is your most underrated leadership skill. From broken promises in high school driveways to boardroom credibility and emotional safety in families, this episode is a journey into the psychology of trust, the science of follow-through, and the quiet magnetism of people who simply show up. You'll laugh, maybe get a little choked up (Fresh Prince fans, you've been warned), and leave with one clear takeaway: people don't follow charisma, they follow consistency. Tune in now at www.Quest-Success.com and wherever you get your podcasts. Books by Dr. Jerry Cunningham available on Amazon—just search the name. If you've ever been let down… or want to be the kind of person who doesn't… hit play.   Resources for Further Learning Cialdini, R. (2006). Influence: The Psychology of Persuasion. Covey, S.R. (1989). The 7 Habits of Highly Effective People. American Psychological Association. (2023). Trust in America Survey. Zak, P. (2012). The Moral Molecule: The Source of Love and Prosperity. Brown, B. (2012). Daring Greatly.

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