Revisiting: Steve Blank and Intercom's Des Traynor | Customer Research

30/11/2021 46 min Temporada 3
Revisiting: Steve Blank and Intercom's Des Traynor | Customer Research

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Episode Synopsis

Topics covered in this episode
The relationship of the customer and product

The shift in the market in relation to customer research

How data plays into the market

An introduction to customer research

Understanding qualitative customer research

Understanding quantitative customer research

Frequent objections to data collection and rebuttals
This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

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