Listen "Is SEO Still Worth It in a World of Zero Clicks and AI Answers? with Carla dos Santos"
Episode Synopsis
Send us a textIn this episode of PROpulsion LIVE, we sit down with SEO coach and digital strategist Carla dos Santos to unpack the changing search landscape. With AI Overviews, featured snippets, and Google answering questions without a single click β how can businesses stay visible?Carla shares 20+ years of experience in the digital world and breaks down what these changes mean for your brand, your website, and your long-term visibility.We explore:π Why "clicks" aren't the only metric that matters anymoreπ How to build topical authority and E-E-A-T (Experience, Expertise, Authoritativeness, Trust)π§ The SEO mindset shift needed to stay relevant in an AI-first worldβ¨ Strategic actions you can take right now to future-proof your contentββββββββββββββββββββββββββββββββββββββπ Related Links:β’ Carla's Article on Zero-Click SERPs: https://theseocoach.co.za/seo-news/se...ββββββββββββββββββββββββββββββββββββββBUY PROPULSION TECH TICKETS HERE:https://www.propulsion.co.za/propulsi...AI TRAINING:https://www.propulsion.co.za/propulsi...TAXSPACE WEBINAR:https://us02web.zoom.us/webinar/register/WN_3vkHSB2WR5qxGTFCk2Pbpw#/π Take the Professional Practice 10.0 Scorecard:π― https://www.propulsion.co.za/scoreyt (https://www.youtube.com/redirect?even...) π Get the Financial Advisor Playbookβ’ Physical Book: https://www.takealot.com/the-financia.. (https://www.youtube.com/redirect?even...) .β’ Digital Copy on Amazon:
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