ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "From Thought to Form: Structuring Ideas That Ship with Marcelo Calbucci"
Episode Synopsis
In this episode, we talk about frameworks as thinking blueprints, how our views on them change with experience, what it takes to adopt a framework, and the PRFAQ framework itself. We also discuss the relentless push to ship products, the art of winning over skeptical executives, the promise of generative UX, the pulse of the startup world, the power of communities, and the transformative impact of structured thinking.
More episodes of the podcast Product People
The Impact of AI on Design with Nick Cawthon
21/09/2025
In God we trust