Listen "How to Avoid Product Pessimism + Build a Better Sales Pitch (With Special Guest April Dunford)"
Episode Synopsis
Product positioning expert April Dunford joins Operating Partner Paul Stansik to talk about the curse of product pessimism (and how to fix it), why most software companies struggle to create a winning sales pitch, and how better product positioning fits into an effective growth plan for an emerging tech company.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.