ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Specific Story, Broad Appeal"
Episode Synopsis
Jeffrey Arthurs discusses the book Preaching and the Thirty Second Commercial as it covers how details and personalization in stories can broaden the appeal.
More episodes of the podcast Preaching Points
Be Clear
23/10/2023
Preaching about Money
09/10/2023
The Greatest Weakness is Fuzzy Thinking
25/09/2023
Unity, Order, and Progress
28/08/2023
Give Them a Loaf Not a Field
14/08/2023
Boredom is a Form of Evil
31/07/2023
The Golden Age of Storytelling
03/07/2023
Give Attention to Attention
19/06/2023
In God we trust