Ep. 39 - How Sonic Powersports crushed sales at Sturgis

Powersports Business Power Hour
17/10/2025 30 min Episodio 39
Ep. 39 - How Sonic Powersports crushed sales at Sturgis

Listen "Ep. 39 - How Sonic Powersports crushed sales at Sturgis"

Descargar episodio Ver en sitio original

Episode Synopsis

Brendan sat down with Sonic Powersports/Automotive President Jeff Dyke to discuss the amazing sales success the group experienced during the Sturgis Motorcycle Rally in August. Dyke says that they were able to sell more than 1,000 motorcycles during the event, thanks to their preparation and the opportunity to sell in the town of Sturgis at one of its dealerships. He also says there is a significant untapped opportunity in the pre-owned market.

More episodes of the podcast Powersports Business Power Hour

Ep. 38 - BRP's President of Powersports Sandy Scullion talks about Club BRP and new products 29/09/2025
Ep. 37 - Courtney Bernhard and George Chaconas from Performance Brokerage Services talk about the state of the M&A market 09/09/2025
Ep. 36 - Learning lessons from automotive dealers with Pied Piper 02/09/2025
Ep. 35 - Ken Engelman on Building Connections, Inspiring Kindness, and Giving Back to Powersports 15/08/2025
Ep 34 - The Turnaround Project with Max Materne 01/08/2025
Ep. 33 - Brendan visits Brad Tews, owner of East Central Motorsports in Kent, Ohio. 18/07/2025
Ep. 32 - Catching up with Yamaha ATV-SxS Group's Scott Newby 27/06/2025
Ep. 31 - Motorcycle Mall''s real estate project with Russo Development 06/06/2025
Ep. 30 - International Female Ride Day and the women in powersports 15/05/2025
Ep. 29 - Brendan sits down with MIC President Christy LaCurelle 02/05/2025
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA