The boys have the great privilege of sitting down with Lonnie Workman of PSE Archery. Lonnie is a bowhunter’s bowhunter and is a great example of following your passion. After a successful career in banking, Lonnie pivoted to his true love, archery and bowhunting. Lonnie worked his way up to the C-Suite at PSE, and according to bowhunting legend, Pete Shepley, “The work ethic, positive attitude, and active leadership of Lonnie Workman… will help take both PSE and the archery industry into a brighter future.” Pete’s words ring true throughout this conversation. Enjoy the listen and keep #playingthegame.
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00:00 - 06:12: Introducing Lonnie Workman of PSE!
06:13 - 09:33: Playing all the sports and the pitfall of sports specialization
09:34 - 12:01: From the backwoods of West Virginia to urban/suburban Florida
12:02 - 12:57: College in Florida/New York and back to West Virginia
12:58 - 18:46: Banking track to Political Consulting and back to banking
18:47 - 23:10: California and sand dunes with motocross bikes
23:11 - 29:14: Banking to the outdoor industry
29:15 - 34:46: Confidence to be the best but humble enough to study and learn
34:47 - 41:41: In Sales and Service, have your phone ready at all times
41:42 - 45:31: Speaking of GOATS… John Dudley
45:32 - 52:11: Teachability is a key prerequisite for archery and bowhunting
52:12 - 58:57: Recruiting John Dudley
58:58 - 64:29: California to Tucson and taking PSE to the next level
65:30 - 68:16: PSE presents the top bow in each price point.
68:17 - 75:32: Carbon all the way, every day all day
75:33 - 80:26: The C-Suite protects the bottomline and the people within the
Organization
80:27 - 86:14: Humility of Ladies vs Ego of Males
86:15 - 92:40: Elk hunt in Colorado

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