ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Enhancing Player Experiences with Language AI with Dominick Kelly"
Episode Synopsis
This episode of Player Engage explores the necessity of localizing games to provide an enjoyable player experience. Dominic Kelly stresses that players seek games in their own language and are more likely to choose localized games over non-localized ones. He advises companies to prioritize localization based on market potential, player preferences, and overall experience. The discussion highlights the significance of language translation in retaining and engaging players.
In God we trust