Explore the future of pharmaceuticals with Florent Edouard, SVP of Commercial Excellence at Grünenthal Group.Florent discusses his role in Grünenthal, the potential of AI in the pharmaceutical industry, and the crucial role of sales and marketing. The discussion covers various aspects such as the use of AI in market research, sales strategies, and the potential for AI in creating personalized messages for doctors.Florent also shares his approach to dealing with rejection in sales and the importance of keeping the sales team motivated during tough times.Gain exclusive insights into cutting-edge AI projects and discover the key to staying ahead in the rapidly changing world of pharma.Don't miss out – tune in now and unlock the secrets to success in Pharma's AI-driven future!

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