Summary: What does  "hustling" mean to you? We break down several ways it applies to the pet care industry and the misconceptions around what is means to be full time vs part time in this profession. The past year saw many "full time" sitters and walkers go "part time" as demand dropped, but many picked up multiple new services and streams of incomes for their businesses. The industry, and our identities as pet care providers, has changed because of it. Also, Natasha O'Banion answers, "How do I enter a new market?" Topics on this episode: Hustling as in busy vs hard work Full time vs part time Hustling and pivoting Changing our identities Ask a Pet Biz Coach Main take away? In this profession, we have the flexibility to make our businesses what we want them to be and to work for us. Full show notes and transcript Sponsored By: Automated CEO Promo Code: PSC20 for 15% off Texas Pet Sitters Association Support Pet Sitter Confessional

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