Send us a textMastering Outbound Sales with Ben SmithIn this episode, Shawn interviews Ben Smith, the founder of Bright Reach Sales, who has over seven years of experience in driving revenue through effective sales strategies. Ben shares his journey from insurance sales to founding Bright Reach, emphasizing the importance of outbound sales for business growth. He provides insights into overcoming skepticism about outbound methods, establishing goals, and implementing personalized sales tactics. Ben also touches on the challenges of entrepreneurship, the impact of AI on sales, and leveraging gifts to build meaningful client relationships. This episode is a must-listen for anyone seeking to elevate their sales strategy and achieve long-term business growth.00:00 Introduction to Outbound Sales00:32 Meet Ben Smith: Founder of Bright Reach Sales02:01 The Birth of Bright Reach04:48 Defining Outbound Sales07:57 The Long-Term Mindset in Sales13:46 Building Rapport and Providing Value19:44 Overcoming Objections in Outbound Sales24:38 Aligning Sales and Operations30:12 Incentivizing Salespeople for Long-Term Success31:23 Defining Salesperson Responsibilities35:07 The Future of Outbound Sales with AI39:16 The Power of Personalized Gifts in Sales48:15 Encouraging Outbound Sales Skeptics51:46 Challenges of Entrepreneurship55:11 Where to Find More About Bright Reach SalesPlease rate the podcast!Shawn's Newsletter: https://shawnaustinjohnson.beehiiv.com/Follow Shawn:X: https://x.com/shawnAJohnsonX Website: https://www.shawnaustinjohnson.com/YouTube: https://www.youtube.com/@shawnaustinjohnson Instagram: https://www.instagram.com/shawnaustinjohnson/ TikTok: https://www.tiktok.com/@shawnaustinjohnson

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