the $480B creator economy + vision boarding

28/08/2025 11 min

Listen "the $480B creator economy + vision boarding"

Episode Synopsis

The creator economy is no longer niche. It’s quickly becoming one of the most powerful forces shaping how we build brands, consume media, and even define work itself. In this episode, I break down how creators are reshaping tech, business, and culture, and why this shift matters far beyond social media.From Hailey Bieber’s billion-dollar Rhode moment to the rise of micro-influencers who turn trust into real sales, we explore the global momentum behind this movement. We get into how creators actually earn today, why markets like India and Africa are building massive creator ecosystems, how AI-powered avatar influencers are taking off across Asia, and why creator-led companies like Prime Hydration and Chamberlain Coffee are starting to rival legacy brands.In the lifestyle segment, I share what I’m doing to feel grounded and energized heading into fall, including listening to Roxie Nafousi’s Manifest, building a vision board, and trying microneedling for the first time.If you’re curious about where media, influence, and entrepreneurship are heading next and how this shift might shape your own career and creativity, this episode will leave you thinking bigger and more intentionally.