Send us a textPartner Experience is more than a buzzword - it's a critical element of your Ecosystem planning. This week's podcast dives three main 'Why's for establishing a Vision for Partner Experience, discussing:Partners are customersLayered relationships create complexityIntentional effort and thought needed to manage complexityPartners are foundationalEssential for business growth and scalingImportant for company planning, especially in software companiesInformed decision-makingAvoid making decisions in a vacuumExample: PRM acquisition and deal registrationThe episode explores how building a solid Partner Experience foundation from day one can help businesses scale effectively and efficiently, ultimately attracting top partners, talent, and investors. Next Week: Who Owns the Partner Experience? Read this on the weekly Newsletter!Aaron Howertonwww.linkedin.com/in/aaronhowertonwww.partneropspartner.com

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