Ep 32: Storyteller from the Core: Mining, Messaging, and Meaning

20/11/2025 26 min Temporada 1 Episodio 32
Ep 32: Storyteller from the Core: Mining, Messaging, and Meaning

Listen "Ep 32: Storyteller from the Core: Mining, Messaging, and Meaning"

Episode Synopsis

👤 Elizabeth Freeman, Geologist and Founder of Nuna LLC.🎙️ Lindsey Schultz, CEO of MRC Recruiting   Host Lindsey Schultz welcomes Nuna founder and geologist Elizabeth Freeman to explore how AI-driven storytelling, authenticity, and community-first communications can transform mining's public perception and talent pipeline. Elizabeth shares her "for us, by us" approach—bringing a geologist's rigor to marketing—plus tactical ways companies can reach young audiences (think TikTok, forward-facing leaders), align comms with corporate goals, and celebrate the people behind the projects. From Alaska fieldwork to inclusive visual narratives, she makes the case for small, consistent content, local sponsorships, and public recognition campaigns that travel beyond industry echo chambers. Listeners walk away with fresh ideas to humanize mining, attract talent, and build durable social license.   Our Promise: We aim to engage with the most creative minds in mining—from engineers and executives to environmentalists and geologists—to explore groundbreaking projects and pioneering innovations. Our discussions are designed not only to inform but to inspire action and empower our listeners to lead and innovate.   Stay Connected: ➤ LinkedIn: https://www.linkedin.com/company/mrcrecruiting/ ➤ Website: https://mrcrecruiting.com/ ➤ Facebook: https://www.facebook.com/MRCRecruiting ➤ Instagram: https://www.instagram.com/MRCRecruiting

More episodes of the podcast ORE-ATORY: Elevating Mining Minds