Optimal Aging

Optimal Aging

Por: Jay Croft
Are you a gym owner, personal trainer, or wellness professional looking to grow your business by attracting more clients over 50? Welcome to The Optimal Aging Podcast — your go-to resource for marketing, messaging, and member retention strategies tailored to the powerful 50+ demographic.Hosted by Jay Croft, founder of Prime Fit Content and longtime fitness writer, this podcast delivers real-world tips, expert interviews, and smart content strategies to help you:Stand out in a crowded fitness marketConnect with older clients who value qualityBuild trust through storytelling and clarityKeep members engaged and coming backWhether you're launching a new studio or want to grow a thriving community of active agers, you'll find practical, proven advice here — every week.💡 Topics include:• Fitness marketing for adults 50+• Email, video, and blog content that actually works• Branding, storytelling, and building trust• Retention strategies for gyms and training studios• Trends in wellness, longevity, and brain healthSubscribe now and learn how to build a better fitness business — by helping people age well and live better.Visit: https://primefitcontent.com
185 episodios disponibles

Latest episodes of the podcast Optimal Aging

Mostrando página 4 de 10

Overcoming Alcoholism to Forge a Health Legacy: Gary's Inspirational Fitness Journey at 50+ 13/02/2024
Alloy's Nick Garrity Shares Secrets of Serving the 'Older' Market While Expanding His Fitness Footprint. (REMASTERED for Improved Audio) 30/01/2024
Should Gyms Provide Ozempic and Wegovy to Fitness Clients? Here's What You Need to Know. 23/01/2024
How High-Tech, Big-Data Innovation Is Improving Functional Fitness and More. 09/01/2024
Health, Sex and More: Men Tell Us What Finally Got Them to Embrace Fitness over 50. 05/12/2023
Should You Workout on Vacation? Finding the Balance in Fitness over 50 28/11/2023
Mastering Gym Business Management and Capturing the Over 50 Market, with Dan Uyemura of PushPress. 14/11/2023
Don't Let Fear of Change Hold You Back: 5 New Trends in Marketing Fitness over 50 31/10/2023
Reframing Fitness: A Journey of Adventure and Healthy Habits with Kelly Howard 17/10/2023
Triumph and Transformation: 7 Inspiring Fitness Journeys of Men Over 50 10/10/2023
Tonal Reaches Out to the Active Aging Market -- What's the Future of Connected Fitness Now? 02/10/2023
Thomas Plummer on the Biggest Opportunity in Fitness: Tapping into the 'Older' Sector 26/09/2023
Over-50 Fitness in the Longevity Economy: Growing, Changing and Huge Opportunities, with Content Guru Brian Clark 19/09/2023
Writing Hacks, Content Tips, and How Fitness is a Lot Like Writing: I'm in the Hot Seat This Week. 12/09/2023
Artificial Intelligence and Fitness over 50: How AI Can Help You Grow Your Business. 05/09/2023
Season 2 Preview: We're Back and Tackling AI, Gen X and Lots More about Fitness over 50 29/08/2023
A Government Report Focuses on Over-65 Fitness: How to Use It to Grow Your Business. 06/07/2023
Fighting for Life: How Boxing Helps Parkinson's Patients, with Chris Timberlake of Rock Steady Boxing. 22/06/2023
Women over 50 at War with Their Bodies: Get Off the Dieting Rollercoaster and Find 'Body Peace.' 13/06/2023
Community Involvement Is Key to Growing Your Fitness Business: With 'Mayor' Rocky Snyder of Santa Cruz 06/06/2023
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