EP 8 - How to Audit a Marketing Tech Stack - Best Practices

06/05/2021 39 min Temporada 1 Episodio 8
EP 8 - How to Audit a Marketing Tech Stack - Best Practices

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Episode Synopsis

Text us your thoughts on the episode or the show!In this episode we will be talking with Chloe Pott, currently the Senior Marketing Operations Manager at Datadog, about best practices for how to approach a Martech Stack Audit. One of the most important thing we all need to do as MOPs professionals is make sure we understand the technology that is in our ecosystem and ensure that we are optimizing regularly. We will talk about how to approach a tech stack audit and key elements to focus on.Recorded live on May 6, 2021.Episode Brought to You By MO Pros The #1 Community for Marketing Operations Professionals MarketingOps.com is curating the GTM Ops Track at Demand & Expand (May 19-20, San Francisco) - the premier B2B marketing event featuring 600+ practitioners sharing real solutions to real problems. Use code MOPS20 for 20% off tickets, or get 35-50% off as a MarketingOps.com member. Learn more at demandandexpand.com.Support the show

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