Special "Business Revenue Leak Checklist" offer free at http://www.mrse.co/leak.Story Coach Lisa Bloom is the go-to expert on business storytelling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.In this episode of Once Upon a Business, Lisa reads “The Sesame Seed” and extracts rich business and life lessons that are applicable for entrepreneurs of all stripes. “There will always be powerful elements that could determine our fate…and yet, there are so many stories of business owners that rise above these challenges and thrive.”  – Lisa BloomFollowing a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business, Story Coach, supporting corporates, entrepreneurs, and coaches with speaking mastery, leadership capability, and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories. Resources or websites mentioned in this episode:Mirasee The Story-coach  Lisa Bloom’s book - The Story Advantage Credits:Host – Lisa BloomProducer – Cynthia LambExecutive producer – Danny InyAssembled by – Geoff Govertsen and Melissa DealAudio Post Supervisor: Evan Miles, Christopher MartinAudio Post Production by Post Office SoundMusic soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew Audio  If you don't want to miss future episodes of Once Upon a Business, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.  Music credits:• Track Title: EmeraldsArtist Name(s): HaleWriter Name: Cory Hale WilliamsPublisher Name: A SOUNDSTRIPE PRODUCTION • Track Title: Places in DreamsArtist Name(s): Alsever LakeWriter Name: Adrian Dominic WaltherPublisher Name: A SOUNDSTRIPE PRODUCTION • Track Title: SilhouetteArtist Name(s): Fleece MobWriter Name: Bryan DawleyPublisher Name: A SOUNDSTRIPE PRODUCTION Episode transcript: Hidden Wisdom Coming soon.~~~~~

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