ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Ep. 35: How to Launch Your Book Like a Product"
Episode Synopsis
When it comes to launching your book we are big fans of taking inspiration from new product launches.
If you're a business owner, entrepreneur, or CEO you're probably thinking "I've got this." But the truth is that you really need to sit, think about it the product, and plan for a book launch months before your book is complete.
In this episode of the Pub Date Podcast we're joined by Terry Rice, a business development consultant, staff writer at Entrepreneur magazine, and host of the Launch Your Business podcast, to give you tips on how to reach your ideal audience, test your concepts, and create a work flow that allows you to get it all done.
About Terry:
Terry Rice is a Business Development Consultant and Staff Writer at Entrepreneur magazine. He's also the host of Launch Your Business, a podcast that helps entrepreneurs make money, save time and avoid burnout. His previous experience includes internal consulting roles at Adobe and Facebook. Based in Brooklyn, Terry is an instructor at New York University, speaks at business development events on behalf of Amazon and Google, and has been featured as a subject matter expert by Good Morning America.
Website: terryrice.co
Instagram/Twitter: @itsterryrice
LinkedIn: https://www.linkedin.com/in/terry-rice/
If you're a business owner, entrepreneur, or CEO you're probably thinking "I've got this." But the truth is that you really need to sit, think about it the product, and plan for a book launch months before your book is complete.
In this episode of the Pub Date Podcast we're joined by Terry Rice, a business development consultant, staff writer at Entrepreneur magazine, and host of the Launch Your Business podcast, to give you tips on how to reach your ideal audience, test your concepts, and create a work flow that allows you to get it all done.
About Terry:
Terry Rice is a Business Development Consultant and Staff Writer at Entrepreneur magazine. He's also the host of Launch Your Business, a podcast that helps entrepreneurs make money, save time and avoid burnout. His previous experience includes internal consulting roles at Adobe and Facebook. Based in Brooklyn, Terry is an instructor at New York University, speaks at business development events on behalf of Amazon and Google, and has been featured as a subject matter expert by Good Morning America.
Website: terryrice.co
Instagram/Twitter: @itsterryrice
LinkedIn: https://www.linkedin.com/in/terry-rice/
More episodes of the podcast OC Talk Radio
Board Talk: The Pinky Promise
04/01/2026
OUR COMMUNITY: What's Coming in 2026
31/12/2025
BEHIND THE KITCHEN DOORS: Holiday Meals
31/12/2025
BEHIND THE KITCHEN DOORS: CULINARY DROPOUT
31/12/2025
In God we trust