Why ads that rhyme stand the test of time

04/09/2023 27 min Episodio 145
Why ads that rhyme stand the test of time

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Episode Synopsis

There’s an ad that’s stuck in my mind for over a decade. It’s annoying, poorly written, and nonsensical, yet millions of Brits like me can’t forget it. In today’s episode, the bestselling author Richard Shotton explains why. 


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The infamous Frosties ad: https://youtu.be/4S6N_gQPYIM


Steve Jobs reveals the MacBook air: https://youtu.be/kvfrVrh76Mk


Listen to the full episode on Steve Jobs: https://tinyurl.com/yekpvk8u


My LinkedIn poll: https://tinyurl.com/3zvxmvrf


Illusion of Choice: https://tinyurl.com/mrxduj97


The Choice Factory: https://www.richardshotton.com/the-choice-factory