On this episode of No Free Lunch, Ndamukong sits down with contributor Chris Lyons to talk about the most successful athlete-owned liquor brands, and how they're standing out--and making money--in a crowded market. They discuss the difference between being the face of a brand versus being associated with one, and how both approaches track with fans and consumers.Supported by T. Rowe PriceHost: Ndamukong SuhExecutive Producer: Grace Piro Delia And Andrea ScottProducer: Danny SellersEditor: David CaputoFollow us at:Instagram: @nofreelunchshowTikTok: @nofreelunchshowNdamukong SuhX: @NdamukongSuhInstagram: @ndamukongsuh-------T. Rowe Price proudly sponsors No Free Lunch. The views expressed in this podcast are those of the podcast participants and do not necessarily reflect those of T. Rowe Price. Their sponsorship supports the platform and does not imply endorsement of specific content or perspectives.The information provided on this podcast is for informational purposes only and should not be considered financial or legal advice. Always consult with a qualified financial and/or legal professional before making any legal or financial decisions or investments.Mercury is a financial technology company, not a bank. Banking services provided through Choice Financial Group, Column N.A., and Evolve Bank & Trust; Members FDIC.No Free Lunch releases new episodes every Tuesdays and Thursdays. Like, comment, and subscribe to the show! Hosted on Acast. See acast.com/privacy for more information.

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