ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Connecting with Customers"
Episode Synopsis
Digital customer interactions are critical to business success. The effect on customer satisfaction can be dramatic, but the technology behind those interactions is often hidden. Raul Castañon Martinez joins host Eric Hanselman to look at Communications Platform and Contact Center as a Service (CPaaS and CCaaS) technologies and how they're evolving. Gen AI can improve interactions, but is also increasing fraud. Check out the research here.
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