Next in Media

Next in Media

Por: Mike Shields
Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.
271 episodios disponibles

Latest episodes of the podcast Next in Media

Mostrando página 11 de 14

Why 'legacy thinking' is holding back CTV's ad potential 15/06/2022
TelevisaUnivision is pushing for more representative TV measurement 08/06/2022
Why Twitch is Ready to Crash the Upfront 30/03/2022
How The Dodo went from cute pet videos on Social platform to conquering all media 23/03/2022
How YouTube Reruns May LIterally Help Change the World 09/03/2022
How WarnerMedia is -very carefully - bringing advertising to HBO 23/02/2022
The ad business is still sleeping on the end of cookies 16/02/2022
How the Media JV Open AP. is looking to help TV advertising work faster and smarter by helping to break down data silos 09/02/2022
Why Action Network Bets "Well in Excess" of Six Figures Every Weekend to Nab New Gambling Fans 02/02/2022
Why the TV ad industry is unlikely to settle on new measurement in 2022 26/01/2022
Why Kroger may be advertising's sleeping giant 13/01/2022
'Where is this disaster I'm hearing about?' Why digital advertising is poised to thrive post cookie world 22/12/2021
Why it's unlikely that any one company will unseat Nielsen in TV advertising 08/12/2021
Why marketers need to start taking crypto seriously right now. 01/12/2021
How Amazon is looking to quietly conquer every part of the advertising business 17/11/2021
Why TV manufacturers are suddenly the most interesting companies in advertising 10/11/2021
Why the ongoing changes in digital ad targeting are just the 'tip of the iceberg' 03/11/2021
Roblox (and kids) are already building the metaverse 28/10/2021
Why the digital newsletter boom could shake up digital ad targeting 20/10/2021
Why Innovid sees old school measurement panels as a 'hack' that no longer make sense 13/10/2021
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