Be Rich is an annual generosity campaign that mobilizes the church to extraordinary generosity and selfless service. The name is inspired by 1 Timothy 6:17–18: “Command those who are rich in this present world . . . to do good, to be rich in good deeds, and to be generous and willing to share.” We believe the church should be known for its compassion and generosity.
Be Rich takes place every year in the Fall and each week of the campaign is dedicated to a call to action—a specific way we can BE RICH toward others.
- Give financially to help our nonprofit partners.
- Serve a nonprofit in your community.
- Love your neighbor by doing something thoughtful for someone.
We love seeing the difference we make every year—individually and collectively—as churches across the country and around the world join together to be rich in good deeds, to be generous and willing to share.

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