Listen "236- Public Relations : Top Tip To Grow Your Business in Tough Times"
Episode Synopsis
The global economy is shaken. U.S. tariff announcements and the unpredictable decisions of some leaders are creating widespread uncertainty. And if, like me, you sometimes see your revenue stagnate—or melt away like snow in the sun—what should you do?Here are two essential reflexes to adopt: 1 – Stay visible 2 – Leverage local synergyStay visible (take a cue from those who dominate the media!) If the pandemic taught us one thing, it’s that all those who stayed the course with their marketing and public relations—or even doubled down on their efforts and investments—saw their sales increase. It may seem counterintuitive—I get it. In hard times, the instinct is to cut. But cutting visibility means handing over the spotlight to your competitors.Are your competitors out there while you disappear? No, thank you. Remember: out of sight, out of mind.Bet on local Here’s a little secret: some of our clients who position themselves as local brands are currently seeing sales increases of 10 to 20%. Why? Because more and more consumers want to support local businesses. And often, they don’t even realize you’re one of them!That’s where a strong PR campaign becomes powerful. It helps you get seen, recognized… and chosen.Like you, I sometimes feel like pulling back and going quiet. But I know now is the time to do the opposite. Let’s not give our clients—current or future—a chance to forget us.Need a little boost o get visible? Let’s talk: [email protected] PR 101 - 30-Minute Workshop ➤ https://bit.ly/4dVTx376-STEP GUIDE TO PRESS RELEASES THAT SELL➤ https://prschool.natapr.com/pl/2147718415THE FREE NATA PR MODEL ➤ https://prschool.natapr.com/Nata-PR-ModelSIGN UP TO OUR LISTS ➤ www.natapr.comINSTAGRAM ➤ https://www.instagram.com/nata_pr_school/
More episodes of the podcast Nata PR School (EN)
248- But what exactly is a publicist?
20/10/2025
247- Vanessa Sicotte: A New Voice at NATA PR
24/09/2025
246- Even Influencers Use Public Relations
10/09/2025
244- PR – No Need to Study!
13/08/2025
242- FREE WORSHOP : The Press Release
16/07/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.