Mumbrellacast: Mark Coad On Ditching The Pitch, Saying 'no', And Why Agency Culture Is Everything

Mumbrellacast
20/06/2019 32 min Episodio 67
Mumbrellacast: Mark Coad On Ditching The Pitch, Saying 'no', And Why Agency Culture Is Everything

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Episode Synopsis

In this week's Mumbrellacast PHD CEO Mark Coad joins us in the studio to discuss whether he's ready to sign up to #ditchthepitch, what it takes to say no to a pitch, deteriorating payment terms, and why 'culture', often a muddy, hard-to-pin-down beast, starts at the top. Coad stuck around to also unpack the week's news, [...]

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