Elena Apalkova is joined by Helen Lipscombe to discuss the critical importance of business resilience. They explore various types and elements of business disruptions, emphasizing how different areas can be affected and sharing key takeaways from past experiences. The conversation provides practical advice on preparedness and highlights the significance of societal resilience in minimizing the impact of unforeseen events. Helen shares real-world examples of disasters, offering insights into managing uncertainty effectively. The episode concludes with Helen's final thoughts on navigating challenges and maintaining stability amidst disruptions.

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