Organisations are increasingly expected to step up and demonstrate a greater purpose beyond selling products or providing services — this includes showing employees that they take a stance on bigger societal issues. Purpose matters to employees. In this edition of Sequel’s mICdrop, Suzanne Peck, Sequel’s Managing Director, talks to Jen Stobart, Director for Tent UK. Jen talks about the value of demonstrating purpose within business; why buy-in of employees and leadership is vital, with examples of where she has seen this deliver impact; and her key advice for putting purpose into practice. About Tent UK: Tent UK is the national coalition of the Tent Partnership for Refugees, which was founded in 2016 by champion pioneer of purpose-led business, Hamdi Ulukaya — the CEO and founder of Chobani, a multibillion-dollar food company in the U.S. This coalition of over 70 major companies across the country helps refugees access the British labour market through job preparation and employment.  If you liked this episode, contact us to find out more about Sequel’s podcast offering and an introductory chat about that and the other services we offer via [email protected]

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