Episode Synopsis "Healthy Growth, Database Management, and Major Gifts (MTM-S02E02)"

Zach and Tim respond to three listener questions that include: what is a healthy percentage of donor increase year to year, when should you add a donor or prospect to your database, and what should be considered a major gift? Have your question answered on the podcast by calling in to (575) 815-4573 or by emailing [email protected]. Learn more about FundraisingReportCard by visit www.fundraisingreportcard.com.

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More episodes of the podcast Metrics That Matter

• Introducing Dan Doyle and Using the Right Tools for Fundraising (MTM-S02E10)
• Giving Tuesday (MTM-S02E09)
• The Plan for Fundraising Success (MTM-S02E08)
• Do You Really Want Every Donation (MTM-S02E07)
• Apps, Services, and Tools For Nonprofits (MTM-S02E06)
• What Data Can Be Ignored and Does the Approach Change for Small and Big Nonprofits (MTM-S02E05)
• Handling Negative Metrics, The One Metric To Track, and In Tribute Donation Metrics (MTM-S02E04)
• Advice for Small NonProfits, Data Outliers, and Getting Your Team Onboard (MTM-S02-E03)
• Healthy Growth, Database Management, and Major Gifts (MTM-S02E02)
• Your Questions: (575) 815-4573 (MTM-S02E01)
• Applying Concepts with Direct Mail Metrics (MTM-S01E06)
• Beyond the Basics with Donor Retention (MTM-S01E05)
• Measuring Fundraising ROI with Donor Lifetime Value (MTM-S01E04)
• Diving in with Donor Acquisition Cost (MTM-S01E03)
• Fundraising Metrics 101 (MTM-S01E02)
• Introducing Metrics That Matter (MTM-S01E01)