Physician, know thyself: Applying brand management principles to professional identity in academic medicine

Medical Education Podcasts
15/07/2025 30 min Episodio 327
Physician, know thyself: Applying brand management principles to professional identity in academic medicine

Listen "Physician, know thyself: Applying brand management principles to professional identity in academic medicine"

Descargar episodio Ver en sitio original

Episode Synopsis

Like it or not, you're a brand. Manage it well and you get promoted, grow reputation, and achieve career fulfillment. Manage it poorly and you get burned out and experience career stalls. Here, @theBranzetti et al. use brand management to provide guidance.
Read the accompanying article here: https://doi.org/10.1111/medu.15601

More episodes of the podcast Medical Education Podcasts

Navigating the research landscape: How paradigms shape health professions education research - An interview with Meredith Young 08/12/2025
The impact of generative AI on health professional education: A systematic review in the context of student learning - An interview with Thai Duong Pham 08/12/2025
Can educators distinguish between medical student and generative AI-authored reflections? - An audio paper with Constance Wraith 17/11/2025
Untangling feedback: Mapping the patterns behind the practice - An audio paper with Catherine Patocka 17/11/2025
From challenge to growth: Exploring physician narratives of patient complaints during residency - Allan McDougall 03/11/2025
Immersive virtual reality training: Addressing challenges and unlocking potentials - An interview with Amalie Middelboe Sohlin 03/11/2025
Should medical teachers spend more time modelling or coaching students? A dual eye-tracking and randomised controlled study on peer instruction in sonography - An audio paper with Dogus Darici 14/10/2025
Using Hofstede's framework to explore surgical cultures and their impact on female surgeons - An audio paper with Gozie Offiah 14/10/2025
Artificial intelligence and gender equity: An integrated approach for health professional education by Margaret Bearman and Rola Ajjawi 02/10/2025
Uncertainty experienced by newly qualified doctors during the transition to internship by Molly Dineen 02/10/2025
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA