Episode Synopsis "Rethinking Membership: The Interview (Part 3)"

Part 3 of this three-part interview, this is a candid interview with Nikki Walker discussing her recent blog post "Rethinking Membership as a Global Engagement Model" on http://GrowGlobally.org. Nikki asks that organizations catch up to the demands of the modern consumer by reconsidering members needs and values and evolving (segmentation, customization and differentiation) member services and benefits.

Listen "Rethinking Membership: The Interview (Part 3)"

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