TJ Hager is the Manager of Customer Success at Adobe and the creative mind behind MOPs Notes, a newsletter where he shares his insights and experiences in the tech and marketing industry. In this episode, TJ reflects on the challenges of working with a limited budget, the evolving expectations in customer support post-COVID-19, and the crucial role of marketing ops professionals in bridging the missing gaps in the market and driving business innovation.   Key Takeaways: [1:00] A little bit about TJ and his background in tech. [4:05] TJ looks back at 2023. It was definitely the year of “do more with less.” [7:45] Why did TJ start the MOPs Notes newsletter? [11:15] What are some of TJ’s opinions on marketing operations roles and their very vast (and often unclear) scope? [13:25] What advice does TJ have for people looking to build an organic community the way he has with MOPs Notes? [15:20] How has TJ’s newsletter helped with his career at Adobe? [21:30] Are companies striking a good balance between sales operations and marketing operations? TJ weighs in on his thoughts. [28:00] What keeps TJ up at night in his career and space? [28:55] Did COVID-19 change expectations on how we support customers? [30:30] TJ talks about what challenges will be coming up in the next 12 months. [32:30] Who truly owns customer success? [35:30] TJ answers some rapid-fire questions!  

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