Episode Overview: In this episode of Marketing in the Age of AI, host Emanuel Rose sits down with Jason Woods from BizTech to discuss one of the most critical foundations of AI adoption: data. From building robust data lakes to implementing multi-layered security strategies, Jason shares how businesses can clean up their data silos, normalize information, and protect sensitive systems while preparing for AI-driven transformation.What You’ll Learn:Why identifying and consolidating data silos is the first step toward AI successThe difference between data lakes and data warehouses 🌊How data normalization improves AI performance and insightsSecurity fundamentals: auditing, monitoring, and enforcement layers 🔐Practical steps for managing corporate AI credentials and accessWhy corporate ownership of accounts and multi-factor authentication are essential safeguardsFeatured Guest: Jason Woods — IT lead at BizTech, bringing hands-on expertise in data security, infrastructure, and preparing organizations for AI implementation. Jason specializes in designing secure, scalable systems for modern businesses. 👉 Connect with Jason: https://www.linkedin.com/in/jason-woods-0a828b2b0/Episode Highlights:Identifying and consolidating data silosWhat exactly is a data lake?The role of normalization and data warehousesConnecting AI tools efficiently to your dataData security layers: auditing, monitoring, enforcementCorporate credentials, MFA, and managing AI accountsWhy visibility and ownership are critical for AI adoptionConnect and Explore More: 🌐 Emanuel’s site: https://emanuelrose.com/ 📖 Emanuel’s book Authentic Marketing in the Age of AI: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/ 📄 Blog recap: https://emanuelrose.com/enhancing-marketing-strategy-data-lakes-and-ai-security-for-business-growth/🔗 Connect with Emanuel Rose:LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/Instagram: https://www.instagram.com/emanuelroseauthor/Facebook: https://www.facebook.com/EmanuelRoseAuthorYouTube: https://www.youtube.com/@marketingintheageofai-ec6fx🔗 Connect with Guest — Jason Woods:LinkedIn: https://www.linkedin.com/in/jason-woods-0a828b2b0/Further Reading or Resources:Blog: Enhancing Marketing Strategy: Data Lakes and AI Security for Business Growth (https://emanuelrose.com/enhancing-marketing-strategy-data-lakes-and-ai-security-for-business-growth/)Explore cloud providers: AWS S3, Google Cloud, Microsoft Azure for data lakesResearch AI security tools like Nudge, Duo, and Okta 👍 Like this video if you found it helpful 💬 Share in the comments: What’s your biggest challenge with data or AI security? 🔔 Subscribe to Marketing in the Age of AI for expert insights on marketing, technology, and business growth #AIinBusiness #DataSecurity #DigitalTransformation #DataLakes #MarketingInTheAgeOfAI #EmanuelRose #JasonWoods #BizTech #AIGovernance #DataManagement

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