Talking to Consumers About Shopping on a Budget

19/01/2021 22 min
Talking to Consumers About Shopping on a Budget

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Episode Synopsis

During this unprecedented time in our lives, you are probably seeing more customers shopping your stores who are concerned about how much they are spending on groceries. Retail dietitians can provide guidance to these shoppers while offering solutions for purchasing foods that will deliver the most nutrition for their money. It is important, however, to make sure communications are respectful, positive and meaningful. Join us as we talk with Nestlé, the largest food and beverage company in the world, to discuss how they develop products that deliver taste, nutrition and value to today’s shoppers and their recommendations and resources for connecting with budget-minded customers.

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