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Listen "076: Ultimate Course Creation Framework Series - Step 2 - The Magical Education Intersection"
Episode Synopsis
This LMScast continues our new 5-step Ultimate Course Creation Framework for your eLearning business with Step 2 - The Magical Education Intersection. This is where what you want to teach meets what your students want to learn.
You may think your course idea is awesome, but is there a market as hungry for your subject as you are passionate about it? Market research will show you what aspects of your expertise are in demand so you can channel your efforts and resources into courses that will sell.
There is a wealth of marketing information at Twitter, Facebook and Reddit, as well as Amazon.com and YouTube. Read discussions and comments in your subject area to see what people wish was available to them but aren’t finding enough of. If you can give that to them, there’s your hungry market.
Contact your prospective students in the Rapid Enrollment list you created in Step 1 of this mini-course. Send them surveys, Skype with them, or even meet them for coffee to learn firsthand what they hope to get out of your courses. Then build the courses they want to take. It’s the same process we followed in developing our popular LifterLMS course development platform plugin for WordPress, because it results in delivering the best product for your customers’ needs.
Step 2 - The Magical Education Intersection is where you’ll learn how to find and serve the demand for your knowledge. Get started today with the Ultimate Course Creation Framework mini-course at lifterlms.com/courseclinic, or text the word “courseclinic” to 33444 to get Step 1 – Rapid Enrollment. And try a demo of the LifterLMS course development platform at demo.lifterlms.com to build your best online courses.
You may think your course idea is awesome, but is there a market as hungry for your subject as you are passionate about it? Market research will show you what aspects of your expertise are in demand so you can channel your efforts and resources into courses that will sell.
There is a wealth of marketing information at Twitter, Facebook and Reddit, as well as Amazon.com and YouTube. Read discussions and comments in your subject area to see what people wish was available to them but aren’t finding enough of. If you can give that to them, there’s your hungry market.
Contact your prospective students in the Rapid Enrollment list you created in Step 1 of this mini-course. Send them surveys, Skype with them, or even meet them for coffee to learn firsthand what they hope to get out of your courses. Then build the courses they want to take. It’s the same process we followed in developing our popular LifterLMS course development platform plugin for WordPress, because it results in delivering the best product for your customers’ needs.
Step 2 - The Magical Education Intersection is where you’ll learn how to find and serve the demand for your knowledge. Get started today with the Ultimate Course Creation Framework mini-course at lifterlms.com/courseclinic, or text the word “courseclinic” to 33444 to get Step 1 – Rapid Enrollment. And try a demo of the LifterLMS course development platform at demo.lifterlms.com to build your best online courses.
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