"Be brave. You have nothing to lose… All you have to do is say ‘yes, why not me?’, and go for it, because more doors will open to you than you could ever imagine." —Cerys GoodallSome days, running a business feels like you’re juggling too much and still falling behind. The pressure to do it all, be everywhere, and never drop the ball is real—and it’s exhausting. But there’s a smarter, braver way to build success that doesn’t require perfecting it all and burning out.From biotech labs to NASA missions, Cerys Goodall discovered her gift not only in building teams or launching tech, but in championing people and guiding leaders through their toughest transitions. Now, as the founder of The Goods, Cerys helps founders and CEOs find their footing when the ground shifts, showing that real progress comes from daring to say yes, embracing imperfection, and holding tight to your values.  Join Heather and Cerys for a friendly chat about outsourcing what drains you, finding business bravery, leading with real values, supporting women and parents, embracing flexible work, and practical consulting advice. Connect with Heather: WebsiteFacebook InstagramLinkedInEpisode Highlights:01:43 Supporting Women and Parents in the Workplace10:22 Navigating the Tech to Consulting Space16:59 Opportunities in Tech24:39 Building Values-Based Businesses 28:54 Advice for Small Business Owners32:54 The Role of Consultants in Business Growth36:57 Take the Brave Path💲DiscountCLEARSTEMGet a 15% discount when you shop at: clearstem.comUse Heather’s Code: SFVXPHXB🔗Link: https://clearstem.com/SFVXPHXBConnect with Cerys: Cerys Goodall is a Toronto-based consultant and founder of The Goods, where she partners with founders and CEOs to help them navigate times of transition and accelerate their businesses. With a diverse background spanning marketing, communications, operations, and HR, Cerys has held key leadership roles at innovative companies such as Vetster and InnerSpace. Cerys is a strong advocate for values-based leadership, workplace flexibility, and supporting women and parents in business. She is known for her collaborative approach, helping clients focus on their strengths while she manages the rest, and for her commitment to building inclusive, people-first organizations.WebsiteLinkedInSupport the show

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