ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Why Most Sales Training is Expensive Theater"
Episode Synopsis
$98 billion spent on sales training annually. 85-90% fails within 120 days. I scaled Hubstaff $4M→$31M with almost zero external training. In this episode, I break down why most sales training is expensive theater and what actually works instead. The problem isn't lack of skills. It's broken systems. Your reps don't need Challenger Sales. They need a CRM that works, lead routing that's fast, and processes they can actually follow. Fix your system first. Then train for specific gaps. #salestraining #b2bsales #saas
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